DE+ Air France
Live on site laser engraved aluminum luggage tags branded with Air France as giveaways. Attendees to New York City Marathon could personalize their giveaway which would be ready in less than 10 seconds.
What We Did
Air France was one of the sponsors for the New York Marathon. Runners received personalized laser engraved aluminum luggage tags branded with Air France. Onsite at 3am to setup for a 6am start. By the end of the day, Digital Events had produced over 2,000 personalized luggage tags.